By Jeremy Laurance Health Editor
20 November 2003
The growing craze for high protein, low carbohydrate slimming regimes such as the Atkins diet is threatening the market for one of the staple foods of the West - bread.
Consumption of bread plummeted in America in the past year with an estimated 40 per cent of Americans eating less [...]

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When Unilever PLC, the British food giant that owns Slim-Fast Foods, announced in July that U.S. profits had dropped 23 percent, it quickly pointed an accusing finger at the Atkins diet, the trendy weight-loss plan high in protein and low in carbohydrates. Atkins, Unilever?s chairman explained, has set off shock waves in consumption that have [...]

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